Sara DobsonAd Removed after Outrage over Gay Kiss
June 27th 2008 09:15
Heinz UK removed a TV ad which showed two men kissing after receiving over 200 complaints from viewers who felt it was ‘inappropriate, and ‘unsuitable to be seen by children’.
Many parents complained that they had to explain same sex relationships to their children, after they were asked why the two men were kissing.
Not only has Heinz managed to offend their conservative customers, they have offended gay groups who are threatening to boycott Heinz products, for bowing to public pressure, and removing the ad.
With so many same sex couples raising children nowadays, surely this advertisement is just a reflection of the way society has changed.
You can remove ads from TV but eventually kids will come into contact with someone with two mummies or two daddies and you will have to explain it then, it’s just the way society is.
Have a look see what you think.
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Comment by Tracy
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Comment by Sara Dobson
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Comment by Tracy
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Comment by Morgan Bell
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and everyone refers to the man as "mum" so the joke is she is really a woman who is temporarily appearing like a New York deli sandwich-maker because she is using the "Heinz Deli Mayo" . . . god lighten up complainers, its actually quite clever and funny!
Comment by Cheryl J
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Comment by Sara Dobson
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I agree the ad is quite funny on several levels and very clever. Beats most of the boring ads on TV.
Cheryl
It would seem that the Brits don't have a sense of humour about these things. Wonder what would happen if this ad was aired in Australia?
Comment by Mrs M
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I liked the ad, I thought it was funny.
I doubt this ad would be aired in Australia. I think the closest we've come is to have 2 guys standing next to a new car.
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Mrs M